Global Security Defense
"Building a Nation of Resiliency"

Emergency Communications

The Global Security Defense Team understands that when a disaster or national security threat occurs, the need to communicate is immediate.  If operations are disrupted, all sectors will want to know how they will be impacted. Regulators may need to be notified and 
local government officials will want to know what is going on in 
their community. Businesses, employees, civilians, and their 
families will be concerned and want information. Neighbors 
living near facilities being affected may need information—
especially if they are threatened by the incident. All of these
sectors, whether public or private, will want information and 
communications.  Technology advancements have fortunately 
given us the ability to communicate in real time.  Technology 
increases connectivity and productivity, and it can also be 
the life-line during an emergency. The ability to send 
emergency notifications over any device or platform enables 
targeted messages to successfully reach and warn large 
numbers of people about imminent or existing danger, potentially taming an incident or emergency from turning into a crisis or catastrophe. However, every situation is different, and unfortunately, there is no one-size-fits-all. In order to be able to respond effectively during an incident that requires emergency communication, we must understand that proactive analysis, planning, preparation, and practice are critical.

Mitigation and Proactive Contingency Planning

Mitigation, or the “pre-crisis phase,” is the calm before the storm. This is the time to proactively plan for ambiguous disruptions that may impact your business: manmade terrorist threats, natural disasters, severe space weather/solar storms, technology/satellite/platform failures, or facilities-related risks. Contact Global Security Defense today to assist in your strategic planning of emergency communications and business continuity, while the urgency and stress level is low. Understand your necessary plan of action(s). In the scenario of an Electromagnetic Pulse/High-Altitude Electromagnetic Pulse Threat, Electric                                                                 Grid/Power Station sabotage, or intense Space Weather Event, our reliability on utilities, transportation, technologies,                                                           communication systems, emergency response, and medical facilities will no longer be available in the way that we take                                                           for granted now. With no form of emergency communication system, how will your plan of action be followed? In                                                                     strategic planning of emergency communications and continuity, the Global Security Defense Team understands the                                                                 ambiguous scenarios and threats that we face on a global level, and can assist you with the most unique contingency                                                               plans for communications continuity and sustainability. We start by asking: Who needs to be notified as a first                                                                       responder? Who needs to be notified for building evacuation? Which executives must be informed immediately? What                                                             about external parties? Clients? Suppliers? Regulators? During a crisis, when the pressure is intense and the environment                                                         is chaotic, we can say with certainty, this is not the time to try to coherently author notification messages or try to                                                                 remember who needs to be notified and in what capacity, and what plans are in place for the scenario of zero communications capabilities. Remember, communication is a two-way street, and we must anticipate the response components for those who will be both receiving and responding to alerts and facilitating the delegation of distinctive contingency plans to the response community. Our Global Security Defense Team provides the expertise in Strategic Emergency Communications planning. We can assist in your unique contingency planning by facilitating the following:

  • Increasing self-efficacy by suggesting actions that reduce the likelihood of harm.
  • Providing warning alerts and/or messages regarding imminent threat.
  • Collaborating by developing alliances with agencies, organizations, and groups.
  • Developing consensus recommendations by experts and first responders.
  • Creating messages and test them for use in later stages.
  • Building and testing communication systems.
  • Predicting and addressing the types of disasters most likely to impact your organization.
  • Anticipating and developing likely preliminary answers to audience questions.
  • Drafting initial or detailed message templates
  • Identifying spokespersons, resources, and resource mechanisms well ahead of time.
  • Fostering alliances and partnerships to ensure one voice; speaking in a coordinated manner
  • Developing and test communication systems and networks in hardened testing facilities
  • Develop and test crisis communication plans, which detail the company’s procedures, processes and protocols for communicating during an unplanned business disruption that impacts employee safety, company property, or civilian unrest. 

Understanding the pattern of a crisis can help communicators anticipate problems and appropriately respond. For communicators, it’s vital to know that every emergency, disaster, or crisis evolves in phases. The communication, too, must evolve through these changes. By dividing the crisis into phases; respond, resolve, recovery, resume (BAU); the communicator can anticipate the information needs of the affected company, media, agencies, organizations, and the general public. For each phase, specific types of information need to be created and delivered to your audience. Please contact our Global Security Force Team of Emergency Communications experts so that we can assist you in your unique contingency planning needs for public, private, government, and military sectors.
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